Clutch Moving Company is a modern moving and logistics brand founded in the Bay Area that helps people and businesses relocate their homes, offices, and high-value items with professional packing, transport, and installation services.

Logo of Clutch Moving Company with four cartoon movers carrying a house, tagline 'Exceeding The Moving Expectations Always Moving,' and tagline 'Not Your Average Movers'.

Logo for Chuck Moving Company featuring bold blue text, a skateboard illustration integrated into the letter 'C', and the tagline 'moving company' in smaller blue font.

PRIMARY

STACKED

The word 'COUCH' in large blue letters with the 'O' stylized as a mobile phone and a roller skate.
The Shutterstock logo in black on a transparent background.
Two men in blue t-shirts sitting on a bench, overlooking a city skyline with tall buildings under a clear blue sky.
Logo of a moving company called 'Cutch' with a blue color scheme. The letter 'C' is stylized as a roller skate.

The Rebrand

The new identity positioned Clutch as more than a moving company — as a lifestyle brand built on progress and culture. I designed a visual system rooted in clarity and energy, anchored by a confident wordmark and a signature blue that felt fresh, modern, and optimistic.

The goal was to make Clutch feel like that friend who always shows up when it’s time to move — someone you trust, someone with personality, someone who gets it.

Logo of a moving company called 'Quick', featuring the word 'Quick' in large blue letters with a skateboard illustration leaning against the 'Q'. Smaller blue text reads 'moving company' underneath.

2017

THE LOGOS

Logo for Chuck Moving Company featuring the word 'CHUCK' in large blue letters with a rolling dolly illustration integrated into the letter 'C', and the words 'moving company' in smaller blue letters to the right.

HORIZONTAL

FAVICON

Outline of a skateboard with a large letter 'C' in front of it, both in blue on a black background.
The word "CRUNCH" in bold blue letters with a black background.

SIMPLIFIED

TYPEOGRAPHY

MOVERS SHIRT DESIGN

SHIRT DESIGN

OPERATIONS SHIRT DESIGN

TRUCK DESIGN

BOXES DESIGN

2025